Hot Dogs
How can the hot dog be pulled out of irrelevancy and pushed back to the top of the charts? Make it the perfect food for any and all times in consumer’s busy and connected lives.
1st place: National Student Advertising Competition Region 4, Best Creative and Best Presentation
Print and Outdoor
Social
TV
Influencer Marketing and Social
Frank Freestyle
Each day Wienerschnitzel drops a word-of-the-day through their social media platforms. Contestants must film themselves freestyling with the word-of-the-day, using a hotdog as a microphone.
In Store
Promo Packs
Dog Packs
To show that the hot dog can meet any moment, we created five boxes to fit situations that consumers are all too familiar with.